Head of Channels

General Summary: 

• Reporting to the Turkey Country Manager oversee programming and portfolio planning strategy; regional compliance processes; marketing/PR; on air and creative production; and digital strategies for the new FTA channeland DNI’s three local pay channels (Discovery Channel, Discovery Science and Animal Planet.) 
• Maximise audience/client impact and ratings, develop brand positioning, and support the growth and revenue vision for Turkey. 
• Support the Turkish Country Manager and the ad sales team on developing editorial and marketing strategies that support revenue generation.   
• Work closely with VP of Channels of EMB and form part of the EMB Channel Regional Management Team 
• Act as Ambassador with affiliate and advertising clients and ensure we offer best in class creative and editorial solutions.

Key Responsibilities:

• Working within the EMB and CEEMEA matrix to develop long range programming strategy for the Turkish portfolio that is in line with the business objectives of EMB.
• Manage, inspire and develop the channel team to ensure they give the most of their skills for the success of the department.
• Be the first point of call for any scheduling, programming or planning enquiries toensure strategies reflect the needs of the country.
• Work closely with the VP of Channels and CEEMEA Programming Director to ensure the right content mix is used to ensure channels achieve their commercial targets.
• Create and present channel highlights to commercial teams and clients and plan content for major B2B initiatives such as Upfronts and Roadshows.
• Track channel & programme performance with the Research Team to constantly develop strategies that drive ratings and revenue opps.
• Lead a high-performing marketing, digital and OAP team to deliver a brand strategy on and off air.
• Oversee a six figure marketing budget (in conjunction with the VP of Channels) to ensure an integrated 360 approach across all on air, B2C, ad sales and affiliate marketing.
• Ensure all marcomms materials, on and off air, reflect our channels’ positioning and brand guidelines.
• Support Country Manager and EMB Senior Leaders on new business or brand development.
• Develop close ties with advertising and commercial teams to ensure portfolio is commercially viable and driving revenue at all times.
• Oversee all aspects of the Turkish compliance process; ensuring feeds strictly adhere to RTUK regulations both in terms of content, onscreen certification, promotional and commercial minutage.  
• Be the spokesperson for the channels in the market as and when necessary.

Requirements:

• Substantial experience in a television management role: preferably within programme, or channel management or marketing
• Proven analytical skills, including strategy and commercial experience
• Strong editorial judgement
• Team management and people development skills
• Ability to develop a strategic approach to creative and marketing activities
• Strong written and presentation skills
• Experience of line managing teams in a matrixed international environment