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Performance Marketing Specialist (SEM-Affiliate etc.)

İstanbul Anadolu Yakası
  • 23.07.2019
  • 20 - 50

Job Description

  • Follow up, analyze and report digital marketing campaigns and strategies across different channels,
  • Follow up and manage communication of SEM, Affiliate and 3. Party Agencies,
  • Have a good understanding in e-commerce industry,
  • Strong analytical skills and enjoy the data,
  • Analyze ad performance against campaign and business objectives, make recommendations for optimization,
  • Support SEO strategies by identifying in-market keyword opportunities,
  • Collaborate with digital agency on day-to-day operations and campaign strategy,
  • Measure the performance of marketing campaigns, develop KPI reports that tell the story behind the data to non-technical team members and communicate your findings to diverse stakeholders,
  • Measure, analyze, test, and rapidly develop campaigns, ads, and conversion elements to increase efficiency,
  • Compile, review and communicate weekly/monthly qualitative and quantitative reports on digital marketing performance, driving actionable insights for future efforts
  • Build dashboards, reporting, and models for the marketing funnel to project future marketing performance, drive strategy and budget allocation, and uncover opportunities to improve customer acquisition efficiency. 

Required Skills

  • Bachelor’s degree from a reputable university in the fields of engineering, economics, business or other related departments,Minimum 3 years of experience running performance marketing campaigns.
  • Outstanding analytical skills and a desire to use data in creative ways to drive and measure results,
  • Proficiency in the use of Adwords, Facebook Ads, Google Analytics and MS Excel,Excellent written and verbal communication skills in English,
  • No military obligation for male candidates are preferred,
  • Time management skills and the ability to prioritize in a fast paced work environment,
  • Strong analytical and problem solving skills,
  • Having strong communication skills and being a good team player,
  • Be open-minded, enthusiastic, eager to learn.

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