Content and Digital Marketing Specilaist
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MCAN Health specialized in hair transplantation, plastic surgeries, dentistry treatment and eye surgeries. Since MCAN Health aims 100% patient satisfaction, it works with the most reputable surgeons and medical teams in Turkey. Thanks to its world class standards, MCAN Health receives inquiries from people in different parts of the world. MCAN Health provides each patient with a custom-made treatment plan and price. Before the arrival of patients to Turkey, MCAN Health organizes every single step and welcomes patients at the airport. MCAN Health dedicates itself to a unique patient experience by offering the highest quality service with affordable prices.
MCAN Health is looking for Content and Digital Marketing Specialist to join its dynamic team.
You are the right candidate for this position, if you have:
- Excellent command of both written and spoken English (BA in English Language and Literature is preferred)
- Knowledge of e-mailing/marketing automation tools and Social Media tools
- Solid demonstrable writing and editing experience for digital media and a highly proficient copywriter.
- An understanding of how content design, layout, and delivery correlate with SEO
- Experience with Google AdWords, Analytics, Webmaster, SEO and Social Media
- Strong interest in online marketing trends,
- Proactive, hands-on and result-oriented,
- Ability to work under pressure and with strict deadlines
- Must possess a positive attitude.
You will be expected to:
- Produce content for social media, website and blog regularly
- Analyzes the effectiveness of Digital Marketing deliverables, measures against objectives and reports results.
- Manage presence in social networking sites including Facebook, Twitter, Foursquare, YouTube, Instagram, Linked-in and other similar community sites.
- Manage social media campaigns and day-to-day activities. Duties include; content planning, content sharing, fan relationship management and etc.
- Implement and monitor paid search campaigns (AdWords) with the agency
- Implement and monitor Social Media, display and remarketing campaigns,
- Create, update, and maintain web content in Website, monitor (quality control) content on live site
- Drive qualified traffic to the MCAN Health’s website and generate new patient leads
- Responsible for managing CRM data
- Continuously optimizing marketing spend on paid search campaigns,
- Deliver technical, social, link building, content development or bespoke consulting projects to agreed scope and within deadline,
- Manage on-going link building / SEO and content development campaigns using search marketing methodologies.
- Prepare the incentive files for Ministry of Economy
MCAN Health offers:
- a satisfactory salary plus bonus upon your performance,
- work experience at an international company,
- self-development opportunities; trainings, seminars, etc.
- personnel discount on any medical treatments,
- a great and friendly environment to work,
- You will be provided with a laptop, mobile phone and meal card for your lunch.
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