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Search Engine Optimization Specialist (SEO)
İstanbul Anadolu Yakası
- 23.07.2019
- 0 - 20
Job Description
- Supporting technical SEO reviews of websites
- Supporting the development of SEO Strategies
- Helping develop content marketing strategies and campaigns
- Keyword research & content recommendations
- Tracking, monitoring and reporting using Google Analytics and other tools
- Producing monthly / weekly reports
- Ensure all campaigns are implemented, tracked, and reported correctly and according to strict deadlines.
- Oversee the performance of SEO campaigns and ensure that key insights are incorporated into future activity (Monitor and report KPIs and technical issues across all websites)
- Monitor industry trends and updates and report back on insights to Manager
- Create, implement and track Ad campaigns
- Proactively analyze and optimize running Ad campaigns (keyword research, keyword optimization, ad placement, targeting, testing)
- Define and execute new Ad campaigns aligned with business goals
- Perform Competitive Analysis
- Assess landing pages that are used in search engine marketing campaigns
- Continuously report for ads performance to upper management
Required Skills
- +4 years of experience in SEO
- A good understanding of all aspects of on-site and off-site SEO
- Experience using SEO tools such as Search Console, Deepcrawl, Screaming Frog, SEMrush, SEO Monitor, Ahrefs etc.
- Familiar with other digital marketing aspects
- Strong communication and management skills
- Strong time management skills
- Keen on planned working discipline with appointed KPIs
- Good at working with client’s content and software team
- HTML, JS, CSS, API knowhow is a plus for technical SEO audits
- Experience on advertising channels including Facebook, Twitter, LinkedIn and Google
- End to end management ability of Ad campaigns (define, execute, measure & optimize)In-depth understanding of key industry metrics (CPC, CTR, CPA, ROAS, Quality Score)
- Proficiency with various types of ads including: Search, Display, Remarketing and Video Ads
- Exceptional analytical skills to measure the success of the campaigns
- Familiarity with Google Analytics or other third party analytics and optimization tools
- Familiarity with SEO best practices, up-to-date techniques, ranking factors and principlesAbility to work both independently and as a member of a cross functional team
- Good command of English
- A passion to learn and keep up with the cutting edge technologies
Summary Info
- SEO Specialist
- Turizm - Otelcilik
- Pazarlama
- Tam zamanlı
- Uzman
- İstanbul Anadolu Yakası
- 3-25 yıl
- 23.07.2019
- 21.09.2019
- 21.09.2019
En Yeni İlanlar
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