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Assistant Brand Manager

İstanbul Avrupa Yakası, İstanbul Anadolu Yakası
  • 21.11.2018
  • 100 - 200 Arası Aday Başvurdu
  • 2047 Görüntüleme

Job Description

Mey Icki was established in 2004 as a result of Tekel's alcoholic beverages department being privatized. Since October 2011 Mey has been operating under the umbrella of Diageo PLC, the world's largest alcoholic beverage producer with a product portfolio with commercial activities in nearly 180 countries, and offices in 80. Mey Diageo’s product portfolio brands are Yeni Rakı, Tekirdağ Rakısı, Binboa, Istanblue, Smirnoff, Ciroc, Ketel One, Johnnie Walker, J&B, Baileys, Gordon’s , Zacapa, Don Julio and also Kayra Wines.

  • Responsible for product development, brand related product positioning, planning and executing the brand communication strategy
  • Develop marketing plans, analyze and evaluate market trends
  • Execute short and lonf term brand strategies for the brand
  • Coordinate the advertising strategies and executions for  Atl and BTL
  • Easily adaptable and passionate about digital trends, able to translate them into business opportunities for the brand.
  • Follow and track the data (sales, market share) and responsible from tracking marketing budgets.
  • Mobile, able to travel abroad for business purpose.
  • The ability to successfully carry out multiple tasts simultneously is a must.

Required Skills

We are looking for

  • B.A. or B.Sc. degree from a reputable university. MBA will be a plus
  • Minimum 2 years of marketing & product management experience in a multinational company preferably in FMCG (beverages, wine spirits is a plus )
  • Excellent command of English and good computer skills
  • Channel & customer marketing experience
  • Analytical mind with strong planning and organizational skills
  • Result oriented and highly motivated approach with entrepreneurial drive
  • High interpersonal & excellent communication skills
  • No military obligation for male candidates

Summary Info

  • PAYLAŞ

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BENZER TÜM İLANLAR

MEY İÇKİ

Tekel’in alkollü içkiler bölümünün özelleştirilmesiyle 2004 yılında kurulan Mey İçki, 3.5 Milyar TL'nin üzerindeki cirosu, 9 fabrikası ile sektöründe Türkiye'nin en büyük kuruluşlarından biridir.
Ürün portföyü içerisinde Yeni Rakı, Tekirdağ Rakısı, Smirnoff, Johnnie Walker, J&B, Baileys, Binboa, Istanblue, Ciroc, Ketel One, Gordon’s, Zacapa, Don Julio ve Kayra Şarapları gibi tanınmış birçok marka bulunmaktadır. Mey, 2011 yılından itibaren, yaklaşık 180 ülkede ticari faaliyetleri, 80 ülkede bölge ofisleri bulunan alkollü içki üreticisi Diageo’nun şemsiyesi altına girmiştir.

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Mey Icki was established in 2004 as a result of Tekel's alcoholic beverages department being privatized. Since October 2011 Mey has been operating under the umbrella of Diageo PLC, the world's largest alcoholic beverage producer with a product portfolio with commercial activities in nearly 180 countries, and offices in 80. Mey Diageo’s product portfolio brands are Yeni Rakı, Tekirdağ Rakısı, Binboa, Istanblue, Smirnoff, Ciroc, Ketel One, Johnnie Walker, J&B, Baileys, Gordon’s , Zacapa, Don Julio and also Kayra Wines.

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