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Firmanın Tüm İlanları

Cluster Digital Marketing Manager

İstanbul Avrupa Yakası
  • 10.02.2021
  • 50 - 100

İş Tanımı

A Cluster Digital Marketing Manager will play a crucial role in developing and implementing the annual digital marketing plan, driving key objectives, current initiatives and relevant marketing activities relating directly to the cluster. The role will specifically be responsible for developing, implementing, tracking and optimizing our digital marketing campaigns across particular digital channels.

What will I be doing?

As Cluster Digital Marketing Manager, you will be responsible for the results of the digital marketing plan and activities used by the hotels to increase brand awareness, communicate promotions to all relevant target markets and address hotels business needs. Specifically, you will perform the following tasks to the highest standards:
  • Plan and execute all digital marketing, marketing database, email, social media, display and OTA advertising campaigns
  • Design, build and maintain the social media presence across all digital channels for the properties being in charge
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate 

Aranan Nitelikler

What are we looking for?

A Cluster Digital Marketing Manager serving Hilton Brand hotels and vacations is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:

  • BS/MS degree in marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience in website building and updating process
  • Solid knowledge of website and social media analytics tools
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurementAble to think analytically, critically and strategically when faced with unique opportunities, challenges, prioritising and identifying productive solutions
  • Ability to influence others in key situations whilst maintaining positive relationships
  • Demonstrate excellent interpersonal skills to include strong leadership, cultural sensitivity
  • Execute calculated risks and pre-determine successful outcome
  • Ability to relate to the marketing world and adapt to changing priorities quickly and with ease
  • An accomplished leader offering excellent judgement, time management and decision making skills
  • Professional approach, clean and well groomed at all times
  • Friendly demeanour, positive and enthusiastic with a motivational attitude
  • Excellent problem solving and decision making skills, can work autonomously whilst keeping all parties informed
  • Honesty, integrity and a passion for hard work
  • Creatively minded and has a thirst to work in marketing for the hospitality industry
  • Demonstrated self-starter with excellent attention to detail
  • High energy and the ability to motivate and manage a team - leading by example
  • Resourcefulness, customer focused and results oriented
  • Enjoys working collaboratively, key team player with a “can do” attitude and thrives on a challenge
  • Good understanding of Hilton, its core values and management structure

It will be advantageous in this position if you demonstrate the following capabilities and advantages:

  • Master’s degree in Business or Marketing
  • Previous experience of working in a digital marketing role in the hotel industry for a global leader
  • Qualifications in Project and Time Management
  • Able to speak further key business languages

What will it be like to work for Hilton?

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands.  Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day.  And, our amazing Team Members are at the heart of it all!

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HILTON TÜRKİYE

HİLTON WORLDWIDE

-Dünya çapında 1.100.000’in üzerinde otel odamızla, 22 markamızla ve 124 ülkede biz, dünyanın en büyük otelcilik şirketlerinden birisiyiz. Başarımızın sizin başarınıza nasıl artı değer katacağını görün.

-Olağanüstü bir kariyer mi arıyorsunuz? Biz de dünyanın dört bir yanında olağanüstü takım çalışanları arıyoruz.

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